Marin’s Marketing Calendar
Marin’s Marketing Calendar integrates advertisers’ key Event dates with their cross-channel performance data. Charts with Event data enable quick and easy analysis of Event performance and streamlined reporting. Why you need a Marketing Calendar Customers who need to track and report on Performance segmented by Season, Promotion, or even competitors...
Alerts
Marin's built-in reporting functionality allows you to not only do one-time and recurring data analysis, but to also filter for certain conditions for continued, long-term analysis of the data you need to understand most in your account. For example, using an alert, you'll be able to receive a notification letting you know about: Sudden changes, s...
Changing the Reporting Week
The reporting week is the period of time that Marin uses to represent a week within reports. By default, and depending on your setup, this is set to run from Sunday to Saturday – but there may be times when you would like to adjust this and choose a different reporting week (for example, Monday to Sunday). This article will explain how to do this. H...
Web Query Reports in Excel
You can turn any recurring report into a web query simply by copying the report's static URL and dropping into Microsoft Excel or any other reporting dashboard. Your data will be automatically updated when you open your Excel file. For Google Sheets users, see Importing Web Queries into Google Sheets . How To Create A Web Query Report From any grid,...
Importing International Characters from Marin into Excel
Search marketers may utilize letters from other character sets, especially if marketing internationally. Character integrity is preserved in Marin. However, there may be situations that warrant creating a report for download that includes text containing letters such as ä, ë, ï, ö, or ü. When opening the downloaded report in Excel, these characters ...
BI Connect
Marin's BI Connect is a tool that allows you to integrate your Marin data into the Business Intelligence tool of your choice, including Tableau, Google Data Studio, and more. It can also be used as a data source, allowing you to create custom dashboards and reports in your own BI Tool, or accessed directly for integration with your own in-house data...
Charts
In addition to reports and Dashboards, Marin also offers charts that allow you to visualize your data, including comparison metrics, to create data-rich dashboard widgets. Charts are interactive -- simply hover over your chart to gain additional, in-depth insight into the data that interests you most -- and are available on most tabs. Additionally, ...
Importing Search Console SEO Data into MarinOne
Google Search Console is a tool offered by Google to help users check website indexing status and optimize visibility of their organic listings using SEO strategies. On the other side of the equation, Marin has always offered tools to help users optimize paid search efforts, allowing users to use paid ads to increase visibility on the search engine...
Using an FTP Client to Access Report Files
You may want to use an FTP client to access report files. Additionally, you can retrieve daily Marin Tracker conversion files from this location. To do so, follow the steps listed in the section below. How To Use An FTP Client To Access Report Files Note: You will use your Marin login credentials for the FTP. Open FileZilla (or any FTP client of...