Reporting In Marin Social

Introduction You can generate reports on an Advertiser, Media Plan or Campaign level. Advertiser level: After selecting the desired Advertiser, click Reporting on the left-side tool bar. Reports will include information for all Media Plans under the selected Advertiser. Media Plan level: After selecting the desired Advertiser and the Media Plan, cli...

Using Charts In Marin Social Reports

Introduction  With Marin Social's charts, you can view your best and worst performing ads based on different KPIs. See which ads generated the most impressions, clicks, leads, etc. Which ad has the best click through rate, number of conversions, etc. Step-By-Step You can create charts quickly and easily with Marin Social. To do so, follow these step...

Using Reporting Diagrams In Marin Social

Introduction The Diagrams tool is a great way to visually cross-analyze campaign performance. You'll find a link to the tool in the main navigation at the top of the platform. Step-By-Step To create a report using the Diagrams tool, follow these steps: Click Diagrams in the main navigation.  Select a Time Period. Choose the metrics you would like ou...

Pivot Table Reporting In Marin Social

Introduction Pivot Tables are one of the most powerful features, allowing you to build granular reporting to your requirements. Step-By-Step To create a pivot table report in the Marin Social platform, follow these steps: To begin, choose a Time Period. Determine your Pivot criteria. You can choose up to 4 criteria. Date: Campaign start date. Campai...

Breakdown Reporting

Summary  We have made an enhancement to the Marin Social reporting capabilities where we are now allowing the user to analyze breakdown reporting by campaign, ad set, or ad level for both Facebook and Twitter. The benefit of this functionality is for advertisers to quickly look at which aspect of the campaign, ad set, or ad is working well and to qu...