Reporting Templates In Marin Social

Introduction The Config tab allows you to create a reporting template based on main campaign KPIs (key performance indicators). You'll find the Config tab in the upper-right corner of the screen.  Step-By-Step Reporting a new Report Template in Marin Social is easy. Here's how to do just that in a few easy steps: Navigate to the Config tab. Click Cr...

Revenue Reporting With Marin Social

Introduction The Marin Social platform allows you to share revenue statistics with your client or manager.  External Access  To share a link with an external user: Select the language you want the postponement external access to appear in. Choose the Time Period of the deferral. Here you will also find your daily and monthly spend: The 'View By' Opt...

Reach & Frequency Overview

Introduction Marin Social offers full support for Facebook's Reach & Frequency campaign type. By using a Reach & Frequency (R&F) campaign, you'll be able to plan (and predict) the delivery, cost and reach of your campaigns in all-new ways. In this article, we'll provide a full overview of platform support for the Facebook R&F campaig...

Time Analysis In Reports

Introduction The Time Analysis tab allows you to analyze your campaign performance over a given period of time. You can also evaluate best performing time slots, which is extremely useful for determining whether Custom Scheduling is a suitable strategy for your campaigns. To access the Time Analysis: Go to the Campaign level. Select the campaign. Cl...

The Reach Report

Introduction The Reach tab allows you to generate a report which will show your account reach and frequency breakdown by Day, Month, Country, Gender, Age, or Placement. You'll find the Reach tab in the main navigation at the top of the screen. Note: Reach Data is given for an entire Facebook Advertising Account, not for individual Media Plans or Cam...

Spend Details [Marin Social]

Introduction You can review the accumulated details regarding your ad spend per month by using the Spend Details section of the platform.  Where To Find Spend Details  To access the Spend Details section of the platform, simply head to Config > Spend Details.  Please note that archived Media Plans / campaigns will not be included....

The Marin Social Spend Tab

Introduction The Spend tab will provide reporting to track your budget allocation and to break down your budget allocation based on user attributes. Note: Marin Social pulls cost and revenue data from the publishers every 15 minutes. If there are data discrepancies between Marin Social and your publisher accounts, please allow up to 30 minutes for t...

Ad Study Split Testing

Introduction  Ad Studies allows you to execute multi-variate tests to compare the performance of two or more campaigns (or ad sets) to understand the influence of audiences, budgets, and other factors on ad performance. It's a quick and easy way to allocate traffic split. In this article, we'll explain more about Ad Studies and how you can configure...