Google And Microsoft Shopping Campaigns

You can use MarinOne to report on Product Groups for Google and Microsoft Shopping campaigns. The hierarchy structure for Product Groups can also be managed in bulk for your Google campaigns. Adding and editing Product Groups in bulk will help you save time as you continue to add more objects. In this article, we'll outline the MarinOne support for ...

SKU-Level Reporting For Google Shopping

Marin offers a range of in-depth reporting options for your Google Shopping Campaigns, allowing you to analyze performance metrics like clicks, impressions, conversions, and more. All of this data can be viewed at the Product Group level, or rolled up by Ad Group and Campaign -- the choice is yours. Want to dig a little deeper? You can also review p...

Bidding With Shopping Campaigns

Our automated bidding solution has the ability to optimize bids for Google and Microsoft Shopping campaigns.  How Bidding Works For Shopping Campaigns Bids are calculated at the product group-level for Google and Microsoft Shopping campaigns. Bidding is very similar for product groups as it is for keywords and placements. Historical product group da...