Introduction

Here are the prerequisite checks for SiteCatalyst implementation:

• Tracking is not intended for user engagement metrics such as pageviews, sales funnel, video views, and other non-transactional based conversion events.
• The client must have the ability to make changes to the site catalyst master JS file.
• The customer may need to provide Marin Software access to their Site Catalyst profile.
• The customer may have to set up a new Evar to pass the Marin keyword level tracking information into Marin Software.
• Client must be willing to edit keyword and creative URLs for all search accounts.

Adobe Site Catalyst Marin Features