Bid Boost on Custom Logic

Create a bid boost based on dimensions values and custom logic for specific situations.

What can I do with this?

  • Increase bids for newly launched campaigns
  • Adjust bids based on campaign category

Example

How it works

The script copies the cost from the report and uploads it as a dimension.

Requirements

Setup

  • Dimensions may be used in the bidding logic (optional)

Report

See details in code below

Customization

  • The script can be adapted to any reference any other metrics or Dimensions in Marin
  • Adjust the logic to meet the needs of your business

 

 

Written by Wes MacLaggan

Last published at: March 29th, 2024