When attempting to increase bids for Microsoft Advertising keywords (most commonly at the group level), you may encounter one of the following errors:
Microsoft Advertising minimum bid for broad match type is $0.05
Microsoft Advertising minimum bid for content match type is $0.05
Microsoft Advertising minimum bid for phrase match type is $0.05
What Causes The Issue?
The issue is either caused by something on the publisher’s side or within our platform. Our engineering team is actively working on a solution to the problem.
How To Fix The Issue
For the time being there is no fix for this problem; however we are working to fix it as quickly as possible. In the meantime you can make your changes within the Microsoft Advertising interface which should solve the problem.